Creating a seamless digital experience for Naturally Cooked
Designing a playful, sun-smart shopping experience for a growing sunscreen brand, one that brings their bold personality to life and makes buying sunscreen feel effortless.
Creative Direction
Website Design
Website Development
Search Engine Optimisation
Social Media
Crafting a website that captures the flavour of the brand
Naturally Cooked already had a strong brand identity that is friendly, vibrant, and full of character, but their previous website lacked consistency and clarity. We redesigned the site on Shopify to bring their personality to life while improving the customer experience. The new site is easier to navigate, more cohesive in design, and aligns tightly with their brand guidelines. We focused on the full purchase journey, ensuring that everything from product discovery to checkout was intuitive and on-brand.
Buzz beyond the website
The website relaunch was supported by a collaborative behind-the-scenes Instagram campaign between our team and Naturally Cooked. It included sneak peeks of the new design, founder commentary, and playful design previews that sparked high engagement and strong positive feedback.
Up next
More work, more impact. See what’s next.
